Technology & Attention What our tools are doing to us.

Every tool changes its user. Phones, feeds, and algorithms are no exception, they are just faster and harder to notice than the ones before them.

These essays look at what technology is actually doing to our attention, relationships, and sense of self, underneath the feature list.

Articles on Technology & Attention

I Found This at the Bottom of a Doom Scroll

Technology & Attention

I Found This at the Bottom of a Doom Scroll

I went down a doom scroll this week and what I found at the bottom was not what I expected.

· 3 min read
Have We Become Addicted to ChatGPT?

Technology & Attention

Have We Become Addicted to ChatGPT?

Feeling like everyone's content sounds the same lately? You're not imagining it. AI-generated posts are flooding your feed and they're dulling our voices in the process. In this piece, I share how I got hooked on ChatGPT, why I pulled back, and what I'm doing now to reclaim my voice in a sea of sameness.

· 3 min read
The New Rules for Earning Attention: Why No One Listens Online Anymore

Technology & Attention

The New Rules for Earning Attention

Why No One Listens Online Anymore

Most creators think the secret is better content. It’s not. It’s proof. People don’t follow advice — they follow evidence. This is how you give it to them.

· 4 min read
I’m Sick of the Noise on Social Media: Here's What I'm Doing About It

Technology & Attention

I’m Sick of the Noise on Social Media

Here's What I'm Doing About It

Everyone’s shouting online. But what happens when no one’s really listening? I’ve watched the creator space get louder, faster, and more desperate—and I’ve had enough. This isn’t just a rant. It’s a line in the sand. If you’re tired of the noise too, here’s what I’m building instead—and why I only want people who give a damn.

· 3 min read
The Algorithm Shift of 2025: 99% of Creators Don't See This Coming

Technology & Attention

The Algorithm Shift of 2025

99% of Creators Don't See This Coming

The rules of the creator economy are about to change dramatically. In this eye-opening analysis, I break down a massive shift happening in the creator economy—one that 99% of creators don't see coming. I'll explain why platforms are quietly moving away from the traditional ad revenue model toward a commerce-first approach—and what this means for creators.

· 5 min read
Trading on Trust: How AI is Turning Social Media into Communist Russia (For Creators)

Technology & Attention

Trading on Trust: How AI is Turning Social Media into Communist Russia (For Creators)

In a world flooded with AI-generated content, the real creators will stand out by trading on something irreplaceable: trust. Learn how the lessons of Communist Russia can help you thrive in the AI era. Don't miss this week's newsletter.

· 5 min read
How To Animate Content As It Scrolls Into View

Technology & Attention

How To Animate Content As It Scrolls Into View

Animating content as it enters the viewport is a great way to showcase your site's content in an eye-catching way. Popular brands like Apple have been doing it for years. The good news is it's never been easier to add this effect to your own site.

· 2 min read